Multiple Choice
Which of the following is TRUE regarding the customer pyramid?
A) Customers in the Iron segment in the customer pyramid need special attention from the retailer to grow their potential to be better customers.
B) All customers regardless of their segment must receive equitable promotional benefits.
C) Customers in the Lead segment may actually cost the retailer money to serve them.
D) Customers in the Gold segment are the most profitable and loyal customers.
E) Customer in the Platinum segment place little emphasis on customer service.
Correct Answer:

Verified
Correct Answer:
Verified
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