Solved

Marketers Can Take Advantage of the Variable Nature of Services

Question 87

Multiple Choice

Marketers can take advantage of the variable nature of services by


A) merging services with products.
B) customizing services to meet customers' needs.
C) offering to expedite intangibles.
D) expanding the standards gap.
E) strict standardization.

Correct Answer:

verifed

Verified

Unlock this answer now
Get Access to more Verified Answers free of charge

Related Questions

Q2: Monique was looking for a venue for

Q37: A _ gap reflects the difference between

Q46: By changing a standard from "be nice

Q56: Which service gap is the Ritz-Carlton Hotel

Q64: Service employees at the airlines' flight cancellation

Q72: What should a service provider do when

Q84: One approach marketers are using to reduce

Q85: Along the service-product continuum, which of the

Q91: Effective service recovery entails all of the

Q142: Many services marketers use training and standardization