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    New Products Management
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    Exam 4: Creativity and the Product Concept
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    Identify the Best Sequence to Follow During the Development of a New
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Identify the Best Sequence to Follow During the Development of a New

Question 41

Question 41

Multiple Choice

Identify the best sequence to follow during the development of a new product.


A) Technology;form;benefit
B) Form;technology;benefit
C) Benefit;technology;form
D) Technology;benefit;form

Correct Answer:

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