Multiple Choice
Which of the following is an accurate definition of the customer segment "laggards"?
A) the last consumer segment to come into the market, entering in the declining stage of the industry life cycle
B) the last consumer segment to come into the market during the growth stage of the industry life cycle
C) the last consumer segment to come into the market during the shakeout stage of the industry life cycle
D) the last consumer segment to come into the market, entering in the maturity stage of the industry life cycle
Correct Answer:

Verified
Correct Answer:
Verified
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