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    Foundations of Marketing Study Set 2
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    Exam 5: Market Segmentation, Targeting and Positioning
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    When a Company Designs a Separate Marketing Mix for Each
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When a Company Designs a Separate Marketing Mix for Each

Question 94

Question 94

Multiple Choice

When a company designs a separate marketing mix for each customer, this is called which of the following?


A) Differentiated marketing
B) Undifferentiated marketing
C) Customized marketing
D) Focused marketing

Correct Answer:

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