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The "Competitiveness" Positioning Idea Refers to Which of the Following

Question 27

Multiple Choice

The "competitiveness" positioning idea refers to which of the following?


A) The positioning idea must possess a differential advantage, something which the competition is failing to supply
B) Companies must offer cheaper prices than their competitors
C) Companies must offer superior services over their competitors
D) The positioning idea must clearly show the technological superiority of a brand over their competitors

Correct Answer:

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