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    Marketing Study Set 15
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    Exam 22: Pulling It All Together: the Strategic Marketing Proces
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    List the Three Phases of the Strategic Marketing Process and the Output
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List the Three Phases of the Strategic Marketing Process and the Output

Question 47

Question 47

Essay

List the three phases of the strategic marketing process and the output report for each.

Correct Answer:

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(1) Planning is the first phase. Its out...

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