Six General Product and Service Categories Account for About 70

Multiple Choice

Six general product and service categories account for about 70 percent of online consumer buying today and for the foreseeable future. One category includes items for which product information is an important part of the purchase decision, but prepurchase trial is not necessarily critical. This category contains items such as

A) music and videos.
B) computers.
C) books.
D) unique items.
E) gifts.