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The Eight-Second Rule Refers to the View That

Question 236

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The eight-second rule refers to the view that


A) if a website doesn't attract a consumer's attention in the first eight seconds, the consumer will move on to a different site.
B) customers will abandon their efforts to enter and navigate a website if download time exceeds eight seconds.
C) any online purchase should take no more than eight seconds to complete.
D) prospective customers will not wait longer than eight seconds for a response in a chat room.
E) 50 percent of online consumers will spend less than eight seconds "surfing" a website.

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