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As a Performance Measure, Share of Voice Is

Question 121

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As a performance measure, share of voice is


A) the number of comments users are making on a product or a brand.
B) the percentage of comments users are making on the unique videos posted about a product or brand.
C) the brand's percentage of all the online social media chatter related to a product category or topic.
D) the number of users tweeting about a brand or product.
E) the number of users chatting online about a brand or product.

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