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    Exam 18: Advertising Sales Promotion and Public Relations
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    All of the Following Are Factors Used to Select a Particular
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All of the Following Are Factors Used to Select a Particular

Question 177

Question 177

Multiple Choice

All of the following are factors used to select a particular medium for an advertisement except


A) available budget.
B) campaign objectives.
C) the costs of alternative media.
D) the message content.
E) the type of product.

Correct Answer:

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