The Challenges of Packaging and Labeling Are Often Global

Multiple Choice

The challenges of packaging and labeling are often global. Two of the particular types of challenges facing global manufacturers are health and safety concerns and

A) making packaging a less expensive part of the marketing strategy.
B) creating larger size packages to be sold at warehouse stores.
C) ensuring total quality management across national boundaries.
D) creating packaging sensitive to cultural diversity.
E) addressing ongoing environmental concerns.