Multiple Choice
Vivienne, a college student with limited financial resources, was considering the purchase of a new automobile. She went from car dealer to car dealer in several different cities searching for the lowest price on a new economy car. She devoted a great deal of time and energy to getting the best value for her money. For Vivienne, an automobile was
A) a specialty product.
B) an unsought product.
C) a discretionary product.
D) a shopping product.
E) a convenience product.
Correct Answer:

Verified
Correct Answer:
Verified
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