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    Marketing Study Set 5
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    Exam 8: Marketing Research: From Customer Insights to Actions
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    The Second Step of the Marketing Research Approach Is to
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The Second Step of the Marketing Research Approach Is to

Question 263

Question 263

Multiple Choice

The second step of the marketing research approach is to


A) develop findings.
B) define the problem.
C) take marketing actions.
D) develop the research plan.
E) collect relevant information.

Correct Answer:

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