A Salesperson Is Trying to Decide Which Element of the Sales

Multiple Choice

A salesperson is trying to decide which element of the sales presentation mix to emphasize in a particular presentation.She wants to make sure her communication will resonate with the prospect.What term describes the process this salesperson is going through?

A) visual aids process
B) vendor analysis process
C) the customer benefit plan process
D) persuasive communication process
E) a communication audit process