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You Are Aware One of Your Competitors Has Been Unethical

Question 50

Multiple Choice

You are aware one of your competitors has been unethical telling wholesalers that your companies' computers use sub-optional parts in the manufacturing process,causing your computers to operate at a higher temperature impacting the computers' performance.You are about to visit one of your regular wholesalers and want to forestall this objection.What could you do to prepare for this objection?


A) use the boomerang technique
B) the relationship you have developed with the wholesaler will overcome any perceived quality issue
C) get your manager to approve a price discount if needed to facilitate a re-order
D) include a strong evidence statement in your presentation and be prepared to back it up
E) none of these choices are correct

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