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    Exam 9: Decision Support Systems and Marketing Research
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    Several Types of Analysis Are Common to Marketing Research
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Several Types of Analysis Are Common to Marketing Research

Question 57

Question 57

Multiple Choice

Several types of analysis are common to marketing research. Which one is the simplest?


A) one-way frequency counts
B) statistical analyses
C) cross-tabulations
D) passive people meters
E) scaled responses

Correct Answer:

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