Multiple Choice
Kule,Inc.produces three different lines of car racks for transporting large,bulky items.
Total company net annual profit = $40,000
Included in the cost of goods sold is $12,000 of annual rent (a fixed cost) that is distributed equally among the three product lines.As a consultant to Kule,will you recommend that it drop the luggage rack line?
A) No, dropping the line will actually decrease overall net profits.
B) Yes, dropping the line will increase company net profits.
C) No, dropping the line will result in increased fixed costs.
D) Yes, dropping the line will reduce joint costs.
E) Yes, dropping the line will reduce cost of goods sold and increase revenues.
Correct Answer:

Verified
Correct Answer:
Verified
Q19: Once he compiles information on pricing objectives,market
Q53: Escalator pricing is:<br>A) a demand-oriented pricing tactic<br>B)
Q72: The marketing manager of icruise.com (a travel
Q112: Consumers are required to pay consumer fees
Q118: Apple iPhone<br>Apple Inc.iPhone went on sale on
Q119: When the salesperson from Affiliated Food Inc.,a
Q120: Penetration pricing means charging a relatively low
Q129: A penetration strategy tends to be effective
Q130: _ occurs when a firm is customer-driven
Q170: Marketing managers can use a wide variety