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    Exam 8: Creating Ads: Strategy and Process
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    In a Target Ad,the Headline Reads,"Score Points on Great Deals
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In a Target Ad,the Headline Reads,"Score Points on Great Deals

Question 82

Question 82

Essay

In a Target ad,the headline reads,"Score points on great deals." Describe how this copy reflects the desire objective of the creative pyramid.

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In the desire step,the writer ...

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