In Terms of Integrating Marketing Efforts,which of the Following Statements

Multiple Choice

In terms of integrating marketing efforts,which of the following statements is FALSE?

A) Compensation can help turn budgeting into teamwork
B) Different groups within marketing competing for the same budget could create ill will
C) Fights over budgets can create bad feelings and damage relationships
D) Budgets are the only "money" issue that can damage or enhance relationships
E) By using a joint compensation system, all of those competing for budget end up being paid based on the same performance