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    Exam 10: Organizational Change and Innovation: Lifelong Challenges for the Exceptional Manager
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    The Process by Which a Company Compares Its Performance with That
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The Process by Which a Company Compares Its Performance with That

Question 33

Question 33

Multiple Choice

The process by which a company compares its performance with that of high-performing organizations is called


A) reference innovation.
B) competitive change.
C) benchmarking.
D) continuous improvement.
E) radical innovation.

Correct Answer:

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