Multiple Choice
Which of the following is a disadvantage of the closed-system method of evaluation.
A) It looks only at unintended effects.
B) Reaching audiences does not always equate with achieving campaign goals.
C) It does not actually investigate program messages.
D) It focuses on environmental influences.
E) Measuring message exposure to audience is not possible.
Correct Answer:
Verified
Correct Answer:
Verified
Q21: One of the functions of evaluation is
Q22: Which of the following is NOT one
Q23: _ refers to forces outside of the
Q24: _ involves evaluating whether or not the
Q25: Which of the following actions would be
Q26: Which of the following is a basic
Q27: _ can be used to interpret data
Q29: It has been argued that _ of
Q30: Measurement by objectives is most frequently used
Q31: The basic premise of _ is that