Multiple Choice
The Sleep Store sells mattresses,pillows,sound machines,and any other item that could enhance a customer's sleep.The store is popular because many people are unable to enjoy a full night's sleep,and Sleep Store offers products that promise comfortable sleep.The Sleep Store therefore uses _____ segmentation.
A) benefit sought
B) demographic
C) geographic
D) lifestyle
E) usage
Correct Answer:
Verified
Correct Answer:
Verified
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