Which of the Following Statements Regarding Corporate Vertical Marketing Systems

Multiple Choice

Which of the following statements regarding corporate vertical marketing systems is most accurate?

A) successive stages of production and distribution are under a single ownership.
B) corporate vertical marketing systems can use forward integration or backward integration but not both.
C) corporate vertical marketing systems reduce distribution costs but also limit control.
D) capital investment increases but fixed costs decrease with corporate vertical marketing systems.
E) corporate vertical marketing systems are only effective with low-end consumer goods.