Multiple Choice
Xerox pioneered the first portable fax machine.In 1980 the price was $12,700.Xerox was using a(n) _________ strategy to help cover the high cost of its research and development.
A) penetration pricing
B) cost-plus pricing
C) ROI pricing
D) market-oriented pricing
E) skimming pricing
Correct Answer:
Verified
Correct Answer:
Verified
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