Multiple Choice
A recent study by the Aberdeen Group analyzed which segmentation bases were used by the top 20 percent of 220 organizations surveyed.From highest to lowest the segmentation bases were:
A) behavioral, demographic, geographic, and psychographic
B) psychographic, geographic, behavioral, and demographic
C) geographic, behavioral, demographic, and psychographic
D) demographics, geographic, behavioral, and psychographic
E) geographic, psychographic, behavioral, and demographic
Correct Answer:

Verified
Correct Answer:
Verified
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