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The Final Stage in the Five-Step Marketing Research Approach Includes

Question 134

Multiple Choice

The final stage in the five-step marketing research approach includes making action recommendations, implementing action recommendations, and __________.


A) do an environmental scan
B) monitor how the decisions work turn out
C) make sales or profit projections for the coming year(s)
D) increase or decrease production based upon research collected
E) identifying possible opportunities for growth

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