Solved

You Are a Computer Manufacturer and Will Introduce a New

Question 65

Multiple Choice

You are a computer manufacturer and will introduce a new high-quality home entertainment system during the next six months.In the past you have had success using lifestyle analysis, particularly the VALS program, to help you profile your customers.Which of the following VALS type profiles would be the most logical target market for your new product?


A) survivors
B) believers
C) makers
D) achievers
E) innovators

Correct Answer:

verifed

Verified

Unlock this answer now
Get Access to more Verified Answers free of charge

Related Questions

Q60: Retailers can reduce problems associated with selective

Q61: A(n) _ is a stimulus or symbol

Q62: FIGURE 5-10 <img src="https://d2lvgg3v3hfg70.cloudfront.net/TB4418/.jpg" alt="FIGURE 5-10

Q63: antecedent states.These five aspects are referred to

Q64: Consumers accompanied by children<br>A)purchase twice as much

Q66: FIGURE 5-4 <img src="https://d2lvgg3v3hfg70.cloudfront.net/TB4418/.jpg" alt="FIGURE 5-4

Q67: The personal, social, and economic significance of

Q68: Children under 12 directly influence more than

Q69: Which problem solving variation would normally be

Q70: An Asian family living in San Francisco