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Prior to Its Production, LEGO Marketing Managers Developed A(n) __________

Question 49

Multiple Choice

Prior to its production, LEGO marketing managers developed a(n) __________ for the innovative MINDSTORMS EV3 robot capable of walking or skating, perhaps by adding an infrared sensor.


A) virtual concept
B) product substitute
C) product hypothesis
D) new-feature matrices
E) new-product concept

Correct Answer:

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