In the End, Marketing Management Is Both a Science and an Art.The

Multiple Choice

In the end, marketing management is both a science and an art.The artistic side understands that sometimes the difference between an average new-product introduction and a world-class one rests largely on ______________.

A) Creativity
B) Insight into the market
C) Hitting the market at just the right time
D) All of the above
E) None of the above