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    Exam 19: The Marketing Dashboard: Metrics for Measuring Marketing Performance
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    In a Marketing Plan, Every Strategy Must Include Implementation Elements
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In a Marketing Plan, Every Strategy Must Include Implementation Elements

Question 33

Question 33

Multiple Choice

In a marketing plan, every strategy must include implementation elements.These are called ___________.


A) Vertical tactics
B) Action by design
C) Plans by scorecard
D) Action plans
E) All of the above

Correct Answer:

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