Porsche Was Able to Successfully Introduce the Cayenne SUV as the First

Multiple Choice

Porsche was able to successfully introduce the Cayenne SUV as the first high-performance sporty SUV.Because the company's brand had high _____ they were able to introduce a product into a category that, to that point, had not been considered a "sports vehicle."

A) Brand associations
B) Brand loyalty
C) Perceived quality
D) Brand connections
E) Brand identity