The Manufacturer of Tiny Bubbles, a Laundry Detergent, Is Redesigning

Multiple Choice

The manufacturer of Tiny Bubbles, a laundry detergent, is redesigning his package.He wants the shape to be distinctive in the hope that it will distinguish his brand from the competition because he knows that a unique package can be a deciding factor at the point of sale.He is focusing on the ______ objective of packaging.

A) Usage Promotion
B) Aesthetic
C) Communication
D) Harmony
E) Protection