Segmentation That Is Based on Some Objective Physical (Gender,ethnicity),measurable (Age,income),or

Multiple Choice

Segmentation that is based on some objective physical (gender,ethnicity) ,measurable (age,income) ,or other classification attribute (occupation) of prospective customers is referred to as

A) personality segmentation.
B) demographic segmentation.
C) usage segmentation.
D) needs segmentation.
E) behavioral segmentation.