Reebok Makes Shoes with DMX Shear and Foam Cushioning

Multiple Choice

Reebok makes shoes with DMX Shear and Foam cushioning.The Premier Control shoe is made for runners whose feet tend to turn out.The Premier Road is made with extra cushioning for pavement runners.This strategy is an example of

A) mass customization.
B) customized manufacturing.
C) market segmentation.
D) single chain marketing.
E) market specific selection.