Multiple Choice
Which of the following characteristics does not describe fixated consumers?
A) A deep and passionate interest in a particular object or category.
B) A willingness to go to considerable lengths to secure additional examples of the object of interest.
C) The dedication of a considerable amount of discretionary time and money to searching out the object or product.
D) A tendency to keep their objects of interest a secret.
Correct Answer:
Verified
Correct Answer:
Verified
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