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    Business
  3. Study Set
    Consumer Behaviour Study Set 1
  4. Exam
    Exam 7: Consumer attitudes—attitude development and change
  5. Question
    Attitude Research Is Commonly Undertaken to Determine Whether Consumers Will
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Attitude Research Is Commonly Undertaken to Determine Whether Consumers Will

Question 36

Question 36

True/False

Attitude research is commonly undertaken to determine whether consumers will accept a proposed new product idea.

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