Multiple Choice
When a laundry detergent brand cites a consumer's choice magazine in their advertisement that they 'are most successful in removing stains on all kinds of fabric' compared to its competitors, which of the following strategies is that brand using?
A) Two-sided message.
B) Framing.
C) Advertising resonance.
D) Comparative advertising.
Correct Answer:
Verified
Correct Answer:
Verified
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