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    Consumer Behaviour Study Set 1
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    Exam 12: Subcultural aspects of consumer behaviour
  5. Question
    A _____ Is a Distinct Cultural Group That Exists as an Identifiable
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A _____ Is a Distinct Cultural Group That Exists as an Identifiable

Question 45

Question 45

Multiple Choice

A _____ is a distinct cultural group that exists as an identifiable segment within a larger, more complex society.


A) culture
B) subculture
C) trait
D) racial subculture

Correct Answer:

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