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    Consumer Behaviour Study Set 1
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    Exam 12: Subcultural aspects of consumer behaviour
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    Marketers Expecting to Sell to Members of Generation X Should
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Marketers Expecting to Sell to Members of Generation X Should

Question 49

Question 49

Multiple Choice

Marketers expecting to sell to members of generation X should:


A) use hard sell.
B) advertise in the newspaper.
C) use network television.
D) none of the above.

Correct Answer:

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