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What Results Should Be Expected If a Firm Uses a Low

Question 209

Multiple Choice

What results should be expected if a firm uses a low price strategy for its products?


A) Low prices lead to a larger volume of sales.
B) Low prices represent mid-level quality to consumers.
C) Low prices represent low quality to consumers.
D) Profits per unit are higher.
E) Low prices lead to a lower volume of sales.

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