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Which of the Following Statements Regarding the Marketing Era Is

Question 183

Multiple Choice

Which of the following statements regarding the marketing era is true?


A) Marketing and selling would no longer be considered synonymous terms.
B) Marketing was relegated to a supplemental role performed after the production process.
C) The marketing concept was linked to a shift from a buyer's market to a seller's market.
D) Business success often was defined solely in terms of production successes.

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