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    Contemporary Marketing Study Set 2
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    Exam 6: Consumer Behavior
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    When Groups Establish Values and Behaviors They Deem Appropriate for Their
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When Groups Establish Values and Behaviors They Deem Appropriate for Their

Question 122

Question 122

Multiple Choice

When groups establish values and behaviors they deem appropriate for their members,those values and behaviors are called group _____.


A) cliques
B) norms
C) dyads
D) shifts

Correct Answer:

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