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  3. Study Set
    Contemporary Marketing Study Set 2
  4. Exam
    Exam 9: Market Segmentation, targeting, and Positioning
  5. Question
    The First Stage in the Market Segmentation Process,after Identifying Promising
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The First Stage in the Market Segmentation Process,after Identifying Promising

Question 111

Question 111

True/False

The first stage in the market segmentation process,after identifying promising segments,is to produce a forecast of market potential within each segment.
Indicate the answer choice that best completes the statement or answers the question.

Correct Answer:

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