Multiple Choice
Revenues and intangible benefits such as referrals and feedback a consumer brings to the seller over an average period of their relationship,less the amount the company must spend to acquire,market to,and service the customer is known as the _____.
A) rate of customer coverage
B) customer turnover rate
C) lifetime value of a customer
D) net customer yield
Correct Answer:
Verified
Correct Answer:
Verified
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