You Just Inherited the Family Business from Your Uncle Who

Multiple Choice

You just inherited the family business from your uncle who ran it successfully or over twenty-five years.You worked in the business during those years,and always vowed to change things once you took over ownership.Specifically,you came to realize that your uncle ran the business with a transaction-based mindset that produced good results,but not optimal results.You vowed to shift the business towards a relationship-based approach when you took over. ​
Based on your philosophy,which of the following characteristics do you plan to instill in the company's new approach to doing business?​

A) ​Treat customers as equal partners in the buyer-seller exchange.
B) ​Limit communications with customers.
C) ​Focus on selling products and selling them quickly.
D) ​Have a short-term focus in the interactions with customers.
E) ​Focus on new sales rather than repeat sales.