Multiple Choice
In the context of the levels of relationship marketing,which of the following is an example of a level 1 relationship marketing program?
A) An electronics firm setting up a worldwide technical support system to assist customers.
B) A cheese shop organizing a cooking contest for customers.
C) An automobile company offering a club membership to owners of high-end cars.
D) An airline offering special discounts to its customers for early bookings.
Correct Answer:

Verified
Correct Answer:
Verified
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