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    Business
  3. Study Set
    Contemporary Marketing Study Set 2
  4. Exam
    Exam 14: Marketing Channels and Supply Chain Management
  5. Question
    The Dominant and Controlling Member of a Marketing Channel Is
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The Dominant and Controlling Member of a Marketing Channel Is

Question 223

Question 223

True/False

The dominant and controlling member of a marketing channel is called the channel captain.

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