Match Each Item with the Correct Statement Below

Multiple Choice

Match each item with the correct statement below.
-_____ refers to the movement of products through more than one channel to reach the firm's target market.

A) distribution channel
B) forward integration
C) logistics
D) dual distribution
E) direct selling
F) intensive distribution
G) selective distribution
H) exclusive distribution
I) tying agreement
J) backward integration
K) administered marketing system
L) corporate marketing system
M) contractual marketing system
N) private carriers
O) materials handling system
P) franchise
Q) common carriers
R) upstream management
S) suboptimization
T) downstream management