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    Principles of Marketing Study Set 2
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    Exam 8: Customer-Driven Marketing Strategy: Creating Value for Target Customers
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    Firms That Practise Channel Differentiation Gain Competitive Advantage Through the Way
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Firms That Practise Channel Differentiation Gain Competitive Advantage Through the Way

Question 13

Question 13

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Firms that practise channel differentiation gain competitive advantage through the way they design their channel's coverage,expertise,and performance.

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